Interface for a Crypto Mining SaaS Platform

Hearst is a cryptocurrency mining SaaS platform designed to provide users with a clear and intuitive interface for managing their mining activities.

The project focused on translating the product’s functional requirements into a cohesive and user-friendly digital experience, aligned with Hearst’s brand identity.

Refined and developed the UI from initial concepts to the final SaaS platform

I worked closely with an UX designer who led the wireframing process, while I was responsible for the UI design. My role involved exploring different visual directions, designing the interface in line with Hearst’s brand guidelines, and building a lightweight UI Kit to ensure consistency across the platform.

In preparation for industry events, I also designed event booth visuals and large-format back walls, ensuring a visually impactful presence that aligned with the brand’s evolving identity. This collaboration helped unify the company’s public-facing visuals and contributed to a more polished, professional, and scalable marketing presence.

#project tasks

UI design / Visual concepts / Lightweight UI Kit

Design Process

The project began with several design explorations to define the platform’s visual direction. Once a concept was selected, I refined the interface and developed a UI Kit to establish a consistent visual language across components and screens.

Working hand in hand with the UX designer, we gradually transformed the initial wireframes into polished UI designs, iterating throughout the process until the SaaS platform took shape.

The Outcome

Your corporate image needs to be reflected and reinforced?

I’m here to help you create coherent, striking, tailor-made visuals, perfectly aligned with your identity

Let’s work together